While much of America grapples with unfamiliarly high interest rates that have stalemated the resale home market, broker analysts reviewing the July 2023 Market Report by the Naples Area Board of REALTORS® (NABOR®), which tracks home listings and sales within Collier County (excluding Marco Island), point to data that shows home sales activity in Naples has remained steady for the past year despite several interest rate increases. Yet, even as cash sales for homes in Naples decreased from 66.7 percent in January to 53.5 percent in July, the overall median closed price of homes in the first seven months of 2023 has continued to increase compared to most months in the first seven months of 2022.
The July Market Report’s total sales data showed 81 fewer homes sold in July compared to July 2022, an 11.9 percent decrease to 600 closed sales from 681 closed sales. On the other side of the spectrum, pending listings (homes under contract) in July increased 6.3 percent to 798 pending listings from 751 pending listings in July 2022, which illustrates our market’s steadiness. Also, the percent of list price received this July is steady at 96.1 percent compared to 97.9 percent in July 2022. In July, days on market increased 115.4 percent to 56 days from 26 days in July 2022, the lowest reported in the history of NABOR®’s Market Reports. Incidentally, before the pandemic, days on market averaged over 100 days (104 days in July 2019).
New listings in July decreased 15.4 percent to 810 new listings from 957 new listings in July 2022. Before the pandemic, new listings supplemented an already very healthy inventory level. Data showed there were 5,200 properties for sale in Naples in July 2019 compared to 2,583 properties listed for sale in July 2023. But while new listings, closed sales, and pending sales activity have almost returned to 2019 levels, overall inventory has not.
As inventory faded away during the homebuying frenzy of the pandemic years, median closed prices rose by over 50 percent. In July 2019, the median closed price in Naples was $325,000. But in July 2023, the median closed price increased 9.2 percent to $595,000 from $545,000 in July 2022.
The NABOR® July 2023 Market Report provides comparisons of single-family home and condominium sales (via the Southwest Florida MLS), price ranges, and geographic segmentation and includes an overall market summary. NABOR® sales statistics are presented in chart format, including these overall (singlefamily and condominium) findings for 2023:
| CATEGORIES | JULY 2022 | JULY 2023 | CHANGE |
| Total Inventory | 2,559 | 2,583 | +0.9% |
| New Listings | 957 | 810 | -15.4% |
| Total Showings | 24,562 | 22,984 | -6.0% |
| Total Pending Sales | 751 | 798 | +6.3% |
| Total Closed Sales | 681 | 600 | -11.9% |
| Median Closed Price | $545,000 | $595,000 | +9.2% |
| Average Days on Market | 26 | 56 | +115.4% |
| Single-Family Inventory | 1,571 | 1,446 | -8.0% |
| Single-Family Closed Sales | 331 | 336 | +1.5% |
| Single-Family Median Closed Price | $725,000 | $735,000 | +1.4% |
| Condominium Inventory | 988 | 1,137 | +15.1% |
| Condominium Closed Sales | 350 | 264 | -24.6% |
| Condominium Median Closed Price | $428,500 | $455,000 | +6.2% |